Sep 24, 2019 • 7M

EP19 The Power of Nostalgia and Music in Marketing

 
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Buy New Zealand Made
Listen to uniquely Kiwi business stories contributing to New Zealand's future. Hosted by Ryan Jennings - Buy New Zealand Made Chief Executive.
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No products this episode, instead Ryan talks about the power of nostalgia in marketing, particularly with music, and he shares some research around marketing to children.