A Kiwi Original - Grant Johnson | Rocketspark 042
Beautifully simple websites by Rocketspark. Kiwis are DIY’ers and that often applies to websites too. Rocketspark makes websites fun again and Founder Grant Johnson shares how the restrictions of Covid-19 has resulted in a resurgence in businesses wanting to reflect what 2020 Kiwi consumers expect, the customer stories that speak to the impact Rocketspark has been having and why Grant gets a kick out of helping business owners have a better life.
2 mins 40 secs Using lockdown to focus on marketing and website development.
3 mins 23 secs The productivity that digital brings and the scheduled ordering feature Rocketspark built for takeaway ordering businesses.
4 mins 22 secs Nick at Elspeth bakery and selling out a whole day’s bake in less than two hours thanks to ecommerce and the pipeline certainty that has helped his sisters bakery reduce waste.
5 mins 13 secs Connecting up with delivery systems, stock management, book-keeping and online booking to make digital more than just a brochure.
5 mins 33 secs Setting up Timely for better bike scheduling at a bike repair store.
7 mins 22 secs The importance of storytelling with digital and how technology can actually be simple.
9 mins 50 secs Riding the wave of manufacturers going direct to consumer and what’s happening overseas during Covid.
16 mins 8 secs What Grant Johnson saw in New Zealand when we returned to New Zealand and why ecommerce should be a progression of development rather than a massive upfront investment.
19 mins 55 secs Solving more interesting problems as your ecommerce business grows, why capturing the customer insights is so important and the Layby story.
23 mins 31 secs ‘Green valleys not Silicon Valleys’ with the Rocketspark team of 17 hailing from Cambridge, New Zealand.
24 mins 26 secs What attracts software talent to Rocketspark and what keeps them.
26 mins 26 secs The talent of New Zealand software developers and how XeroCon is a showcase of what Kiwi software coders are building.
29 mins 44 secs The marketing software stack, the first two SaaS software purchases of Dropbox and Xero… and what Quotient software does for businesses.
32 mins 40 secs What’s coming with Rocketspark and the new lightning bolt feature that guides Kiwi businesses by creating the SEO text for you to automate key pain points.
36 mins 40 secs We get techy with search engine optimisation.
41 mins 58 secs Helping clients keep search rankings when you’re migrating your site.
49 mins 10 secs The rule of seven (or 13?!)
50 mins 16 secs The race to digitise and why Rocketspark’s purpose is getting a kick out of having a better life.
52 mins 31 secs Hiring more developers as Rocketspark grows through 2020.
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